Selling Scary: ‘Wish Upon’ gives us its first trailer and a spooky campaign.
Joey King stars in the new horror from Broad Green Pictures’ Wish Upon and is set to release June 30th. The film is directed by John R. Leonetti (ANNABELLE) and produced by Sherryl Clark (CLOVERFIELD).The official synopsis and trailer can be found below. Based simply on these two factors, they are selling scary on the average pace with all other horror films in general. An added bonus that shines a spotlight on this campaign is an interactive element on the film’s website where, you too, can make a wish. But… Be Care What You Wish Upon.
Twelve years after discovering her mother’s suicide, 17-year-old CLARE SHANNON (Joey King) is bullied in high school, embarrassed by her manic, hoarder father JONATHAN (Ryan Phillippe) and ignored by her longtime crush. All that changes when her father comes home with an old music box whose inscription promises to grant its owner seven wishes. While Clare is initially skeptical of this magic box, she can’t help but be seduced by its dark powers, and is thrilled as her life radically improves with each wish. Clare finally has the life she’s always wanted and everything seems perfect – until the people closest to her begin dying in violent and elaborate ways after each wish. Clare realizes that she must get rid of the box, but finds herself unable and unwilling to part with her new-and-improved life – leading her down a dark and dangerous path.
BE CAREFUL WHAT YOU WISH UPON:
Release: June 30, 2017 (Theatrical)
Director: John R. Leonetti
Cast: Joey King, Ryan Phillippe, Ki Hong Lee, Mitchell Slaggert, Shannon Purser, Sydney Park, Kevin Hanchard, Sherilyn Fenn
Writer: Barbara Marshall
Producers: Sherryl Clark
Genre: Horrorexplore: Annabelle | Broad Green Pictures | Cloverfield | horror | Joey King | John R. Leonetti | June release | Kevin Hanchard | Ki Hong Lee | Mitchell Slaggert | Ryan Phillippe | selling scary | Shannon Purser | Sherilyn Fenn | Sherryl Clark | still | Sydney Park | trailer | website | Wish Upon